I was a kid in junior high school and high school at the peak of their success (1989 - 1992) so I can tell you with pretty good authority nobody envied my Join The Joyride tour t-shirt I wore nonstop around school. Roxette was never cool with the kids, so to speak. The number of bands that have one #1, let alone 4, is surprisingly small–HUGE acts like Pink Floyd have never had even one #1! Still, as an American who grew up with Roxette, I can tell you Roxette never had much real momentum here.Īs much as I hate to say it, their chart success was largely built on the strength of airplay on adult contemporary stations. I know they had 4 #1’s which is certainly nothing to sneeze at. I wish you were wrong, Raelian, but you’re not. Rebekah Alperin, a senior vice president at Kobalt, tells TDR that they will be actively promoting Roxette's music for use in movie and TV soundtracks, and in television commercials. 'That's what we do,' she says.

The deal will cover the release of the band’s new album which is set for release next month.' 'The agreement is the first of the new year for the company and as part of the move the publisher will represent Roxette for sync in films, TV, gaming and ringtones. Although it is not a record label deal, it would appear to be one more indication (in addition to Per's comment to TDR during our recent interview) that the USA might see a release of the new album Charm School.

Kobalt will manage – in North America where Roxette Recordings' contract with EMI Music Publishing does not apply – copyright administration and creative licensing services. NEW YORK - According to an article appearing today on the website of Music Week, Roxette has signed a North American administration deal with Kobalt Music Group, a leading global independent music publisher with close ties to Sweden.

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